SHAREOURS TECHNOLOGIES, INC. hopes that by satisfying the "nice-to-have" human need for rain (sun) umbrellas, it can gradually establish a regional shared umbrella hardware and software system within business districts. By acquiring real-time information such as the time and location of umbrella rentals when consumers arrive at specific business districts, and combining this with big data analysis to cross-reference consumers' potential characteristics, the company aims to construct consumer behavior profiles and predict consumption motivations. This allows physical umbrella rental kiosks to serve as outdoor media broadcasting platforms, which, paired with ad push notifications on mobile social media, enables real-time, location-based, store-directing precision marketing, thereby providing users with the most immediate consumer information.