BOTSNOVA CO., LTD. brings together senior software engineers who have been deeply rooted in the internet industry for many years, serial e-commerce entrepreneurs, and professional managers in the retail channel sector to develop an e-commerce platform unlike any before, specifically targeting the brand-new field of the conversational economy. By integrating their respective expertise and professional technical backgrounds in digital advertising, the platform distinguishes itself from existing store-opening platforms, providing traditional retail channels with a brand-new online sales channel.

The social e-commerce platform system provided by BOTSNOVA CO., LTD. primarily serves small and medium-sized enterprises (SMEs). Based on the team's past experience in serving SMEs, it was discovered that during the transition of most Taiwanese SMEs to e-commerce operations, because e-commerce is an operating model with a highly specialized division of labor, many small enterprises entering this brand-new business model often have most of their time consumed by complex e-commerce systems. Therefore, the social e-commerce system provided by BOTSNOVA CO., LTD. to brand manufacturers assists traditional enterprises in entering e-commerce operations using the simplest functions and the interfaces consumers are most accustomed to (the native interfaces of Facebook and LINE).

Over the past nearly two years since its launch, the platform has been adopted by nearly 50 small and medium-sized brand retail clients, with product categories spanning regional food brands, 3C product studios, and sporting goods retail distributors, among others. On average, clients can complete system implementation within two weeks. Supplemented by partner companies that assist clients with business strategy support, average clients can increase their online revenue—which was previously non-existent—to account for over 20% of their total sales in the first year.