Using internet celebrities as raw materials, incubating and processing them through talent management and planning; then, utilizing fan communities as channels to conduct niche marketing for various online and offline products as a means of consumer-end (C-end) monetization and profitability; simultaneously, leveraging social media buzz, which can also be converted into attracting business-end (B-end) investments in commercial advertising revenues such as advertisements, product placements, and sponsored content, and even launching co-branded brands.
(The content above was translated by AI.)