Enterprise Management Consulting Services; System Solutions Planning; Artificial Intelligence Data Analysis

OmniSegment is the flagship product of beBit Technology Inc., a MarTech service that integrates a Customer Data Platform (CDP), Marketing Automation (MA), and Business Intelligence (BI). OmniSegment provides a one-stop integration of the data and information required for customer operations. Through data science, machine learning, and artificial intelligence (AI), it assists brands in predicting future customer behavior, automatically selecting the optimal audience and marketing channels, and delivering the information consumers want to see most at the best communication times.

Starting from user-centered design thinking, OmniSegment is designed with a no-code concept, adopting an easy-to-understand Lego-style model design that can be quickly launched with simple drag-and-drop actions. It features over 65 built-in filtering conditions, 23 customer journey nodes, and dozens of automated marketing playbooks, helping marketers who are unfamiliar with IT technology to quickly build customized customer journeys and customer profiles, and rapidly utilize analysis modules and real-time performance verification. Users can also directly view the execution results of the marketing PDCA closed loop in a one-stop manner through the OmniSegment system dashboard, practically helping teams make rapid adjustments, bringing a more complete customer experience and more business opportunities to enterprises.

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