Database

Startups

Main Industry
Commerce and Shopping
Main Product/Service
E-Commerce Business Planning & Operations (EC Sales Planning, Exposure, and Operations Management); E-Commerce Brand Planning & Communication (EC Brand Planning and Communication); E-Commerce Information Tools & Systems (EC Website/Mobile/ERP System Planning)
(The content above was translated by AI.)
Founded Year
2015
Unified Business No.
42832420
Status
Active
Number of Employees
60
Total Paid-in Capital
25,225,000 (NT$)
Location of Company
Taiwan , Taipei City
Information such as company name, company status, responsible person, year of establishment, paid-in capital, and registered address is sourced from the Commercial and Industrial Registration Office of the Ministry of Economic Affairs; listing status includes emerging stock, M&A, and IPO; overseas development is provided by the startup itself. Notice: This data is compiled from public sources for reference only. We have no direct affiliation with the company and are not their contact person.
About the Company
X-selecting co. is a food e-commerce team. Our mission is to introduce more safe, high-value, and culturally topical delicious food to everyone through branded e-commerce, allowing more people to trust and love satisfying their food and lifestyle needs through online new retail. Within three years, we will focus on two areas: farm-to-table fresh produce and trending prepared foods.

Food is the category that consumers are slowest to trust when shopping online, and it is also the category with the highest operational complexity and risk in e-commerce. When it comes to managing brand trust and stickiness, it is an extremely difficult challenge on this island, which boasts world-class abundance in food options and the highest retail density in the world. To achieve this goal, during the first five years of our entrepreneurship (2010-2015), the team accumulated some of the most extensive cross-category brand e-commerce experience in Taiwan's food e-commerce industry. We have served almost every well-known online food brand you can think of since 2008, the inaugural year of Taiwan's food e-commerce, such as (Kuai X Jerky), (X Shuai Cake), (Lao X Zhen), (X Rui Zhen Sandwich), and (X Ru Fang). We have also transformed prepared food stalls in traditional markets like Nanmen Market, as well as moon shrimp cakes, scallion pancakes, and steamed buns from local night markets that were only known to a niche crowd, into multi-million dollar brands well-known to food e-commerce consumers. As a result, we became the sole food e-commerce exhibition curator and the convener of the food e-commerce forum at the 1st Asia-Pacific E-Commerce Exhibition in 2015, as well as the representative team for Taiwan's food e-commerce at the 2015 Beijing Cross-Strait E-Commerce Forum.
(The content above was translated by AI.)



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