The founders and management team possess twenty years of experience spanning industries such as internet media, advertising, information services, CRM software development, and cross-system integration, including leading cross-domain enterprises such as Yahoo, Taiwan Fixed Network, Seednet, and Bates Advertising. They have forward-looking strategic insights into the industry and can seamlessly integrate technical expertise across various fields such as the internet, information technology, telecommunications, media, and communication marketing. They focus the core technology that Big Data enterprise Inc. is best at—Big Data Social Media technology services—on the Facebook platform to assist businesses, standing on the shoulders of the giant Facebook, in generating word-of-mouth viral power on Facebook, and then using "eCRM" as the core to establish the long-tail benefits of long-term loyal customer relationships, creating a 1+1>2 maximized Member-Get-Member communication effect, and effectively mining potential consumer fans to turn them into purchasing customers.

In addition, they utilize Facebook social media Big Data, using Text Mining word segmentation, keyword extraction, and social word-of-mouth analysis and mining systems to quickly, accurately, and efficiently filter and transform large amounts of text content, identifying the key success factors for O2O—whether from online-to-offline, offline-to-online, or online-to-online—to tell enterprises which marketing strategies can mine effective fans and convert them into customers.