The ranch founder, Mr. Li Rong-chun, came from a background in the technology industry, which he left during the 2008 financial crisis. Due to the government's promotion of youth entering agriculture, he stepped into the livestock industry. The founding year of the ranch originated from the fact that in the meat market, white pigs were the vast majority and possessed complete breed systems and records, whereas Taiwanese black pigs were always few and far between. Utilizing his training in the technology industry, the founder was familiar with black-and-white data analysis. With raising "black pigs" as the core and recovering the breeding of "native Taiwanese black pigs" as the goal, he exchanged experience for response indicators and adopted high-tech testing such as reports and data. For over a decade, he has cooperated with Professor Wang Pei-hua of National Taiwan University, the Livestock Research Institute, and National Pingtung University of Science and Technology. Utilizing blood tests, DNA sequencing, and genetic screening as a foundation, they established a gene database, gradually traced the origins to recover the breed, and named it the "Pingpu Black Pig." He allowed pigs at different stages of growth to live in different environments with sufficient space for activity, and utilized digitalized information to record growth and carcass trait data, analyzing feed efficiency, growth rate, and physique to optimize the rearing process and achieve effective management. In 2018, before the cessation of foot-and-mouth disease vaccinations, he successfully exported "live black pigs" to Hong Kong, subsequently expanding to establish a brand, actively expanding international exports, and driving the brand toward internationalization. In 2019, a retail store was established in Pingtung Zhirenting. In the same year, it was selected as a featured store in the Ministry of Economic Affairs' Taiwan Lu Rou Fan (Braised Pork Rice) Festival. From ranch to table, it allows consumers to eat the most original and delicious ingredients. Furthermore, in 2021, fresh pork was exported to the Philippines for the first time, and the Traceable Agricultural Product (TAP) certification was completed. Taking Spain's Iberian pork and Japan's Kagoshima pork as examples, he hopes that Taiwan will stand on the international stage, and that in the future, the "Pingpu Black Pig" will also win international acclaim.
(The content above was translated by AI.)